Proudly wearing the new Casino Beef Week caps are Stuart George and son Charlie, 3, and daughter, Molly, 5. PHOTO: Doug Eaton. Published with the permissions of the Richmond River Express Examiner.

If you would like to show your support for Beef Week, whether you live near or far away, then you can  purchase one of these smart products.

The baseball-caps which feature the Beef Week logo as well as the website address will cost $10 each, and will suit guys and gals and with one size fits all they will fit the kids as well.

And if you enjoy a cold one, then get your hands around the stubbie holder which will cost $5.

The merchandise is available HERE on the website soon and can be purchased at the Beef Week office and selected retailers.